Luxury in Liquid Form
Luxury in
Liquid Form
Crafted from the top shelf, designed for the top tier.
Crafted from the top shelf, designed
for the top tier.
Crafted Without Compromise
Crisp, timeless, and unapologetically smooth, NYLA is a new era of vodka seltzer. Each can is an invitation to elevate the everyday into something
extraordinary.
Crafted Without Compromise
Crisp, timeless, and unapologetically smooth, NYLA is a new era of vodka seltzer. Each can is an invitation to elevate the everyday into something
extraordinary.
Our Story
Our Story
Our Story
Rooted in the edge of New York and the ease of LA, NYLA is made for the ones who blur lines, bend rules, and belong to both time zones.
It’s built for the bi-coastal jet-setter who moves through the world with bold confidence and quiet control...
Rooted in the edge of New York and the ease of LA, NYLA is made for the ones who blur lines, bend rules, and belong to both time zones.
It’s built for the bi-coastal jet-setter who moves through the world with bold confidence and quiet control...
...it's a love letter to the two cities that shape culture. For those who live between coasts — the dreamers of LA, the doers of New York — and anyone who refuses to choose between the two. Whether you’re stepping onto a rooftop in SoHo with the skyline at your back, sliding into a leather booth in West Hollywood as golden hour turns to night, or hosting the kind of dinner party that becomes legend before dessert.
...it's a love letter to the two cities that shape culture. For those who live between coasts — the dreamers of LA, the doers of New York — and anyone who refuses to choose between the two. Whether you’re stepping onto a rooftop in SoHo with the skyline at your back, sliding into a leather booth in West Hollywood as golden hour turns to night, or hosting the kind of dinner party that becomes legend before dessert.
...it's a love letter to the two cities that shape culture. For those who live between coasts — the dreamers of LA, the doers of New York — and anyone who refuses to choose between the two. Whether you’re stepping onto a rooftop in SoHo with the skyline at your back, sliding into a leather booth in West Hollywood as golden hour turns to night, or hosting the kind of dinner party that becomes legend before dessert.
—NYLA becomes the common thread...
—NYLA becomes the common thread...
—NYLA becomes the common thread...
...it’s more than just a drink. It’s an invitation into something more. It’s a state of mind. It's for the culturally fluent, the effortlessly cool, the ones who know they belong everywhere.
Built only with the best vodka
Built only with
the best vodka
Built only with
the best vodka
Some vodkas are made to blend in. NEFT was made to stand out.
NEFT doesn’t just meet our standard, it embodies it. No shortcuts. No compromises. The same way NYLA refuses to settle for anything less, NEFT crafts every drop with precision, patience, and a relentless pursuit of perfection. Made from just two ingredients - ancient non-GMO rye and mineral-rich mountain spring water filtered for centuries deep beneath the Austrian Alps, it delivers a vodka so uncompromising, so pure, it’s almost unfair.
Some vodkas are made to blend in. NEFT was made to stand out.
NEFT doesn’t just meet our standard, it embodies it. No shortcuts. No compromises. The same way NYLA refuses to settle for anything less, NEFT crafts every drop with precision, patience, and a relentless pursuit of perfection. Made from just two ingredients - ancient non-GMO rye and mineral-rich mountain spring water filtered for centuries deep beneath the Austrian Alps, it delivers a vodka so uncompromising, so pure, it’s almost unfair.
NY will test your limits,
LA will blur them
NY will test your limits,
LA will blur them
NY will test
your limits,
LA will
blur them
PLEASE DO NOT SHARE WITH ANYONE UNDER THE LEGAL PURCHASE
AGE FOR ALCOHOL. DRINK RESPONSIBLY. DON’T DRINK AND DRIVE.
PLEASE DO NOT SHARE WITH ANYONE UNDER THE LEGAL PURCHASE AGE FOR ALCOHOL. DRINK RESPONSIBLY. DON’T DRINK AND DRIVE.
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PLEASE DO NOT SHARE WITH ANYONE UNDER THE LEGAL PURCHASE AGE FOR ALCOHOL. DRINK RESPONSIBLY. DON’T DRINK AND DRIVE.